Driving business growth for an expanding office supplier
Background
The client is a supplier of printing and copying solutions to a wide variety of diverse organisations. They originally approached TLC Business shortly after incorporating with a view to providing telemarketing services to generate new business. After reviewing the business and target audience, we recommended investing in a PPC campaign instead; which we felt would be more cost-effective, as well as overhauling their website and digital footprint.
How we help:
- Strategy and planning
- Web development
- Email marketing
- Telemarketing
- Branding
- Social media management
- Advertising & PR
- Analytics analysis
- Content creation
- SEO & PPC
- Designing and procuring print
Solution
We manage all aspects of marketing across multiple on and offline channels. Standout activities include:
- Sending e-shots to prospects followed by reporting and data targeting.
- The set up and ongoing management of multiple Google Ads campaigns, including remarketing
- Setting up new websites and managing the branding of all three companies in the group.
- Website management and content creation including monthly blogs.
- Set up and management of social media channels including LinkedIn and Twitter.
- Award submission for business awards.
- Designing and procuring printed collateral, including flyers, roller banners, stationery and posters.
- Organising and designing branded merchandise.
- Telemarketing following up on emails.
Outcome
Since working with the client, we have helped them to break into new markets, supporting them establish new product offerings and driving dramatic business growth that has resulted in the creation of a group consisting of 3 different companies.
Some of the things our marketing expertise has helped to contribute towards includes:
- Their business has increased from 2 members of staff to 15 since we’ve been working with them.
- The business has outgrown its premises on two separate occasions, so far.
- Introduced a steady pipeline of inbound enquiries from Google Ads campaigns, which generate 3-4 enquires on average a day.
- Established a credible and increasingly well-known brand that is expanding across the South and Home Counties.
Discover our range of services HERE
What others say about us
TLC provided us with excellent advice, help and support to both understand our business marketing needs and then implement a plan to put the strategy into action.
X-Press LegalNeil Bedford
Working with TLC for the last year has brought a direction and focus to our marketing. TLC have produced some fantastic ideas and dealt with all the implementation, allowing us to concentrate on our clients and their needs.
Langdowns DFKRoss Garfitt
I have worked with Josh on a number of occasions and I have always found him to be very personable and easy to get along with. Beneath an easy going persona lies a hard business edge.
DC EmploymentDaryl Cowan
I found the Ideas Session very useful in pinpointing areas of improvement as well as reassuring of areas that are being developed well. Joshua is very insightful and professional and it was a pleasure to discuss the demands of marketing with him.
Mariott HotelSoma Saha
Since working alongside TLC Business we have peace of mind that we are maximising our marketing potential whilst reducing our outgoings.
Retirement and Investment SolutionsPat Williams
If you don’t have an MOT on your car you cant drive… if you don’t have an Ideas Session don’t expect to go forward in your business; try before you buy, it works!
Peter Cox (Catering Equipment) LtdPeter Cox
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