Marketing support that drives practice growth
Background
The client is a mid-sized accountancy firm based in the South of England with multiple-offices. The firm were looking for marketing support who would be able to work closely with them, managing the complete marketing function to help them grow and meet ambitious growth targets. A key objective for the business was to ensure their marketing activities were joined-up and cost-effective.
How we help:
- Strategy and planning
- Social media set up and management
- Website management
- PR
- Branding
- E-marketing
- Event management
- Designing and procuring print
- Copywriting
- PPC
Solution
We manage all aspects of the marketing. Standout activities include:
- The creation of monthly e-newsletters and e-shots, followed by reporting and targeting.
- Set up and day-to-day management of social media channels, including Facebook, LinkedIn and Twitter. We curate content and engage with followers.
- Managing the design and development of a new website and replicating the new brand across all marketing platforms.
- Event management, including researching venues, onsite branding, creating the guest list, promoting the event and providing on-the-day event support.
- PR management, including drafting press releases and ensuring inclusion in relevant publications.
- Ongoing PPC management.
Outcome
Some of the things our marketing expertise has helped to contribute towards includes:
- An increase in website traffic, including site visitors and time spent on site.
- An increase in business enquiries.
- A more cost-effective PPC campaign, reducing conversion costs.
- A more professional brand image replicated across all aspects of the marketing, positioning the business as a credible and forward thinking company.
- A more prominent presence across social media channels.
- Greater awareness across the marketplace.
- The successful integration of acquired firms into the business.
Get in contact to discover how we can help your business.
Discover our range of marketing services
What others say about us
TLC provided us with excellent advice, help and support to both understand our business marketing needs and then implement a plan to put the strategy into action.
X-Press LegalNeil Bedford
Working with TLC for the last year has brought a direction and focus to our marketing. TLC have produced some fantastic ideas and dealt with all the implementation, allowing us to concentrate on our clients and their needs.
Langdowns DFKRoss Garfitt
I have worked with Josh on a number of occasions and I have always found him to be very personable and easy to get along with. Beneath an easy going persona lies a hard business edge.
DC EmploymentDaryl Cowan
I found the Ideas Session very useful in pinpointing areas of improvement as well as reassuring of areas that are being developed well. Joshua is very insightful and professional and it was a pleasure to discuss the demands of marketing with him.
Mariott HotelSoma Saha
Since working alongside TLC Business we have peace of mind that we are maximising our marketing potential whilst reducing our outgoings.
Retirement and Investment SolutionsPat Williams
If you don’t have an MOT on your car you cant drive… if you don’t have an Ideas Session don’t expect to go forward in your business; try before you buy, it works!
Peter Cox (Catering Equipment) LtdPeter Cox
Interested in discovering how we can help your marketing?
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