Marketing Titbits – Picture Monkey, Meetup & the latest update from Google Adwords

1. Want to quickly edit a picture, but don’t have Photoshop? Picture Monkey could be the answer. This online photo editing tool provides you with the opportunity to edit your images quickly from any computer, whether you are at home or in the office. Picture monkey has various templates, frames or colour effects that you can apply to your chosen image for free. For more advanced features, including a ‘spray tan’ or ‘wrinkle remover’, you will need to sign up to the website and upgrade.

2. Are you new to the area? Want to organise a networking event with like-minded people?Meetup is slightly different from other social media websites, the sole purpose is to organise real life meetings, whether you want to start a group for Southampton Web Developers or SMEs in Winchester, Meetup can help make this happen. According to Meetup, more than 9,000 groups get together in local communities each day. It is free to sign up and you can choose specific locations and interests.

3. Google have launched a new style of campaign in AdWords, called Enhanced Campaigns. The latest update has been designed to simplify campaign management across multiple devices and encourage more SMEs to adopt mobile advertising. The focus of the change is to enable advertisers to target people at the right time, in the right place, with the right advert and call-to-action.  Essentially, the biggest and most relevant change is that Google are growing more contextually aware. If a user is on a mobile device they will see ads that you have marked as “mobile preferred”.

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