#MarketingTitbits – Google, app, social media

google-scent-socialmedia-smaller1. 10 Google Doodle is celebrating the World Cup in style

For those of you who use Google, you are probably now used to the company celebrating historic moments through their Google doodles. The animations, interactive games and imaginative cartoons have been used in the past to celebrate things such as Valentine’s Day and the birthday of the Rubik’s Cube.

However, this month Google have been brightening up the search engine with a new Google doodle for every day of the World Cup. If you have missed these ingenious doodles then click here to see all of them. 


2. This app can send scented text messages

Last week, a Harvard University professor unveiled a brand new app for the iPhone. oSnap has been developed by him and his students and allows the user to send text messages accompanied by a photo and a scent to one another.

The app lets you take a photo and then asks you to tag scent notes that go along with it, up to 8 in total. The message is then sent and the user on the other end can use the oPhone to receive the photo and accompanying smell. Despite the fact that the phone is currently only available at the Natural History Museum in New York and Le Laboratoire in Paris, the team are currently raising support hoping to make the phone available in homes.

To read more, click here. 


3. 19 social media fails of this year so far

Especially for those who are new to it, it can be hard to find the right content to use on your social media channels. Our first piece of advice is to find content that is relevant to your followers and post as regularly as possible.

Our second piece of advice is to not do what these people have done. Have a look at this article from Econsultancy that highlights some of the most cringe worthy and horrific social media fails of the year so far, enjoy!

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